
E-commerce & product teams
Turn product photos and spec sheets into polished demo videos. Generate 4K product commercials with native audio and brand color accuracy.
Generate production-ready AI video with Alibaba's Wan 3.0 — native 30-second clips, multimodal reference inputs, and synchronized audio in one pass. Convert text, images, audio, video, PDFs, and web pages into dynamic cinematic content.
Generate a video to see the preview in this area
Alibaba Wan 3.0 doubles the maximum clip length of its predecessor while adding comprehensive multimodal inputs and reality-grade character rendering.
One request produces video up to 30 seconds long — twice the maximum of Wan 2.7. Execute complex camera movements and continuous, unbroken shots without stitching clips together.
Process text, image, video, audio, web pages, PDFs, PowerPoint, and spreadsheets simultaneously. Convert static, text-heavy documents directly into dynamic video content.

Strict control over character and product details, spatial relationships, and voice consistency. Accurately replicates characters, props, audio, and styles from reference inputs.

AI recommends optimal video length based on your prompt. Video extension features help expand narrative timelines beyond the initial generation.
Follow these simple steps to start generating with Alibaba Wan 3.0 using the generator on this page.
Scroll to the generator below and select a video model. Choose text-to-video, image-to-video, or reference-to-video to begin.

Wan 3.0 AI video generator streamlines professional workflows for creators who need longer clips and richer input flexibility.

Turn product photos and spec sheets into polished demo videos. Generate 4K product commercials with native audio and brand color accuracy.

Convert pitch decks, PDFs, and web pages into dynamic video content. Create multilingual spokesperson ads with phoneme-accurate lip sync.

Produce cinematic multi-shot sequences up to 30 seconds. Execute dramatic camera moves and continuous narrative beats in a single generation.
Write a prompt, attach your references, and Wan 3.0 delivers production-ready video with synchronized audio in one pass.
See why Alibaba Wan 3.0 represents a significant leap in AI video generation for 2026.
Visuals, dialogue, sound effects, and music generated together — no stitching, no separate audio session, no post-production assembly required.
Upload PDFs, PowerPoint slides, spreadsheets, and web pages as reference inputs. Wan 3.0 converts static, text-heavy data into dynamic video.
Plan multi-shot scenes with AI Director — define shot structure, camera transitions, and narrative pacing across a 30-second timeline.
Maintain character identity and visual style across multiple generation sessions. Essential for serialized content and brand campaigns.
Generate multilingual spokesperson ads with accurate lip movements synchronized to dialogue — covering major global markets.
Change specific regions of a generated video with natural-language instructions — without full regeneration of the entire clip.
Built on Alibaba's Wan series, which open-sourced Wan 2.1 under Apache 2.0 with 2M+ downloads — backed by a thriving ComfyUI and LoRA ecosystem.
Multiple AI video models for different creative needs — from Wan 3.0's 30-second generation to Hailuo's 2K output and Google Veo quality.

Alibaba's next-gen model with native 30-second clips, multimodal references, and document-to-video conversion.

MiniMax's consumer video model with native 2K, synced audio, and omni-reference control.

Open-weight omni-modal video model with 33B parameters and instruction-based editing.

Google DeepMind cinematic AI video with 4K output and native audio.
Get practical tips and guides to unlock your creative potential with Wan 3.0.
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